Zara
Est. 1975Zara's strictly monochrome palette lets the clothes be the color. The 2019 logo redesign with tightly kerned serif letters says editorial fashion. No color in the brand = every color in the collection. It's a gallery, not a carnival.
Brand Palette — Click to copy
Export Zara Colors
About Zara's Color Palette
Zara's brand identity relies on a carefully chosen palette of 5 colors that communicate the company's values and market position within the fashion & retail industry. Founded in 1975, Zara has refined its visual identity over the years to become one of the most recognized brands in its category.
The primary color, Black (#000000), serves as the foundation of Zara's visual system and is used across the brand's logo, marketing materials, and digital products. Supporting colors like White (#FFFFFF) provide contrast and visual hierarchy across different applications. Each color in the palette has a specific functional role — from primary brand identification to secondary surfaces, accent highlights, and background elements.
Designers and developers can use these exact color codes to maintain brand consistency across web, mobile, and print projects. All colors on this page are available for export as CSS custom properties, Tailwind CSS config, SCSS variables, and JSON — ready to integrate into any design system or codebase.
Color Breakdown
Black — #000000
Used as primary. RGB: 0, 0, 0.
White — #FFFFFF
Used as background. RGB: 255, 255, 255.
Gray — #999999
Used as secondary. RGB: 153, 153, 153.
Warm White — #F4F4F4
Used as surface. RGB: 244, 244, 244.
Silver — #C0C0C0
Used as accent. RGB: 192, 192, 192.
Frequently Asked Questions
What are Zara's official brand colors?
Zara's official palette consists of 5 colors: Black (#000000), White (#FFFFFF), Gray (#999999), Warm White (#F4F4F4), Silver (#C0C0C0). These colors are used across Zara's logo, website, marketing materials, and product interfaces to maintain a consistent brand identity.
What is the hex code for Zara's primary color?
Zara's primary brand color is Black with the hex code #000000. This color is used as the primary identifier for the brand and appears prominently in the logo and key marketing materials.
Can I use Zara's colors in my project?
The color values (hex codes, RGB, HSL) listed on this page are factual information and can be referenced freely. However, using colors in combination with Zara's logo, name, or other trademarked elements may require permission. Always check the brand's official guidelines for commercial usage.
How do I export Zara's colors for my code?
Use the export buttons above to copy Zara's colors as CSS custom properties, Tailwind CSS config objects, SCSS variables, or JSON. Each format is ready to paste directly into your codebase or design system configuration file.