L'Oréal
Est. 1909L'Oréal's black and gold is pure Parisian luxury — the same palette as haute couture and fine champagne. 'Because you're worth it' becomes visual through gold accents. The red for L'Oréal Paris sub-brand adds passion and French sophistication.
Brand Palette — Click to copy
Export L'Oréal Colors
About L'Oréal's Color Palette
L'Oréal's brand identity relies on a carefully chosen palette of 5 colors that communicate the company's values and market position within the health & beauty industry. Founded in 1909, L'Oréal has refined its visual identity over the years to become one of the most recognized brands in its category.
The primary color, Black (#000000), serves as the foundation of L'Oréal's visual system and is used across the brand's logo, marketing materials, and digital products. Supporting colors like Gold (#C09853) provide contrast and visual hierarchy across different applications. Each color in the palette has a specific functional role — from primary brand identification to secondary surfaces, accent highlights, and background elements.
Designers and developers can use these exact color codes to maintain brand consistency across web, mobile, and print projects. All colors on this page are available for export as CSS custom properties, Tailwind CSS config, SCSS variables, and JSON — ready to integrate into any design system or codebase.
Color Breakdown
Black — #000000
Used as primary. RGB: 0, 0, 0.
Gold — #C09853
Used as accent. RGB: 192, 152, 83.
White — #FFFFFF
Used as background. RGB: 255, 255, 255.
Red — #FF0000
Used as l'oréal paris. RGB: 255, 0, 0.
Purple — #46166B
Used as youth code. RGB: 70, 22, 107.
Frequently Asked Questions
What are L'Oréal's official brand colors?
L'Oréal's official palette consists of 5 colors: Black (#000000), Gold (#C09853), White (#FFFFFF), Red (#FF0000), Purple (#46166B). These colors are used across L'Oréal's logo, website, marketing materials, and product interfaces to maintain a consistent brand identity.
What is the hex code for L'Oréal's primary color?
L'Oréal's primary brand color is Black with the hex code #000000. This color is used as the primary identifier for the brand and appears prominently in the logo and key marketing materials.
Can I use L'Oréal's colors in my project?
The color values (hex codes, RGB, HSL) listed on this page are factual information and can be referenced freely. However, using colors in combination with L'Oréal's logo, name, or other trademarked elements may require permission. Always check the brand's official guidelines for commercial usage.
How do I export L'Oréal's colors for my code?
Use the export buttons above to copy L'Oréal's colors as CSS custom properties, Tailwind CSS config objects, SCSS variables, or JSON. Each format is ready to paste directly into your codebase or design system configuration file.