Hulu
Est. 2007Hulu's vivid green on black was chosen to stand apart from Netflix's red and Amazon's blue. The bright green feels alive and fresh — like clicking 'play' on something new. Against the dark UI, it's impossible to miss. Hulu found the last unclaimed streaming color.
Brand Palette — Click to copy
Export Hulu Colors
About Hulu's Color Palette
Hulu's brand identity relies on a carefully chosen palette of 5 colors that communicate the company's values and market position within the entertainment industry. Founded in 2007, Hulu has refined its visual identity over the years to become one of the most recognized brands in its category.
The primary color, Green (#1CE783), serves as the foundation of Hulu's visual system and is used across the brand's logo, marketing materials, and digital products. Supporting colors like Black (#040405) provide contrast and visual hierarchy across different applications. Each color in the palette has a specific functional role — from primary brand identification to secondary surfaces, accent highlights, and background elements.
Designers and developers can use these exact color codes to maintain brand consistency across web, mobile, and print projects. All colors on this page are available for export as CSS custom properties, Tailwind CSS config, SCSS variables, and JSON — ready to integrate into any design system or codebase.
Color Breakdown
Green — #1CE783
Used as primary. RGB: 28, 231, 131.
Black — #040405
Used as background. RGB: 4, 4, 5.
White — #FFFFFF
Used as text. RGB: 255, 255, 255.
Gray — #272C30
Used as surface. RGB: 39, 44, 48.
Dark Gray — #1B1F23
Used as card. RGB: 27, 31, 35.
Frequently Asked Questions
What are Hulu's official brand colors?
Hulu's official palette consists of 5 colors: Green (#1CE783), Black (#040405), White (#FFFFFF), Gray (#272C30), Dark Gray (#1B1F23). These colors are used across Hulu's logo, website, marketing materials, and product interfaces to maintain a consistent brand identity.
What is the hex code for Hulu's primary color?
Hulu's primary brand color is Green with the hex code #1CE783. This color is used as the primary identifier for the brand and appears prominently in the logo and key marketing materials.
Can I use Hulu's colors in my project?
The color values (hex codes, RGB, HSL) listed on this page are factual information and can be referenced freely. However, using colors in combination with Hulu's logo, name, or other trademarked elements may require permission. Always check the brand's official guidelines for commercial usage.
How do I export Hulu's colors for my code?
Use the export buttons above to copy Hulu's colors as CSS custom properties, Tailwind CSS config objects, SCSS variables, or JSON. Each format is ready to paste directly into your codebase or design system configuration file.